If you're looking for a game-changer when it comes to sex, look no further than the feminine care aisle of your local supermarket, chemist, health food store or adult store. That's where you'll find lubricant.

“There's no shortage of studies, both self-reported and single-blind, that demonstrate that most people find sex with store-bought lube to be more pleasurable and satisfying,” says Jill McDevitt, CalExotics’ resident sexologist.

In fact, a new survey conducted by CalExotics found that approximately 50% of the adult population needs/uses extra lubrication during sex. “Not only does it add to sensations and take away discomforts, it allows you to stretch the limits of your body. Using lube is so beneficial because when it comes down to it, wetter sex is better sex!”